The Industrial Designer: 5126 failures later!
The industrial designer James Dyson was frustrating to use traditional vacuums. The suction was becoming progressively weaker as the bag fills.
So he decided to do a better vacuum cleaner bag. His idea was to create a kind of artificial cyclone sucking up dirt. And actually create a cyclone is easy. But soon the dirt clogged duct.
It has built 5,126 prototypes before achieving success.
Here's what he says:
"During the industrial design of my vacuum cleaner, I started with a cyclone of conventional form, as we see in textbooks. But we could not separate the dog hair, lint and bits of cotton in the cyclone. It formed a ball inside and it blocked the exit. I tried all sorts of shapes. Nothing worked so I thought "Well, I will try the wrong shape, as opposed to the usual conical shapes and it worked. It is doing the opposite of what I learned that I succeeded. It is not easy, because we've all learned to do things as we showed. "
James was thrilled, he had succeeded and he was a revolutionary invention! He has toured the manufacturers of vacuum cleaners, hopeful but none was interested. He finally managed to sell his patent in Japan. he saw such a success there he touched enough royalties to start his company for 5 years, was constantly on the verge of bankruptcy. Hoover has been copied and he had to get into a long and costly trial. One day, great news, he won his trial and touched a large sum in compensation.
Since then and throughout the world, Dyson has become a symbol of innovation, quality and a benchmark in its field. He has success, it has sold over 15 million vacuum cleaners and is one of the richest men in England.
What he learned?
1. Never give up. Are you saying that success is around the next corner. That's what allowed him to look for 15 years and 5,126 prototypes without giving up.
2. Looking for problems, James was questioned because hand dryers in public toilets were slow, inefficient and unsanitary. He has designed a hand dryer is an innovative and more commercial success under his belt.
3. Think differently. Try something else than what you have learned. Get out of the boundaries of conformity, your comfort zone.
1526 failiures! No, but think about it the next time you'll want to leave ...
Sir James Dyson, born May 2 1947, at North Norfolk, is an inventor and a British industrial designer, president and founder of Dyson. He became famous for his vacuum cleaners cyclonic separation, no bag and no loss of suction. He also invented a system for washing machines more efficient, a wheelbarrow, which does not sink into the mud, a pitcher of boats floating ... His latest innovations are the hand dryer in 10 seconds with cold air, and fan without propellers.
Its vacuum cleaners are now the most sold in the U.S. (well ahead of Hoover). Its net assets are estimated at over one billion pounds, placing it at the fifty-seventh of billionaires